From content to community.
From strategy to story.
From 1996 to today.

Visible, tangible, measurable. Communication is added value.

We rely on the power of data – and the power of topics. We measure markets and target groups. With our portfolio, we utilize all channels – from PR to AI, events, and social media. We activate your brand. We build your community.

 
A team for relevance and reach. Backed by a media house. Experts in finance. For asset managers, banks, and fintechs. For real estate and insurance. For the best story.


Here are the examples. Chosen not by volume, but by impact. 

We rely on the power of data – and on the power of topics. We measure markets and target groups. We use all channels with our portfolio – from PR to AI, events, and social media. We activate your brand. We build your community.

 
A team for relevance and reach. Backed by a media house. Experts in finance. For asset managers, banks, and fintechs. For real estate and insurance. For the best story.


Here are the examples. Chosen not by volume, but by impact. 

Expert for experts. From asset managers to private banks.

01

CORE BUSINESS SINCE 1996

Financial Communication

Core business for three decades. We live financial communication. Creative and classic. Innovative and established. Surprising and reliable.

We know the editorial offices, the multipliers, the conferences and dossiers in DACH — and with our partners globally.

We speak the language of the target groups: private investors, intermediaries, institutions.

We advise asset managers, private banks, and major banks. With the entire PR portfolio and our own financial media — with relevance and reach where you truly reach your target groups. 

01

Media Relations & Daily Press Relations

02

Thought Leadership & Guest Articles

03

Fund & Product Communication

04

Capital Market & IPO Communication

blue and white building across sky

02

FROM START-UP TO UNICORN

Fintech and tech communication

New industries need a new pace. Quite different from a 150-year-old bank. Faster, more digital, closer to the product and the community. We know both worlds — and translate between start-up speed and financial market precision.

We support startups, financing rounds, and market entries. We position visionaries and drivers. We build personality and reach where investors, partners, and customers actually read the story — daily press, trade media, podcasts, YouTube, LinkedIn.

01

Launch & Funding PR

01

Launch & Funding PR

02

Founder & Speaker Positioning

02

Founder & Speaker Positioning

03

Product & Feature Communication

03

Product & Feature Communication

04

Investor Relations & Pitch Support

04

Investor Relations & Pitch Support

aerial photo of the building

03

FROM INVESTMENT TO INFRASTRUCTURE

Real Estate Communication

We support startups, financing rounds, and market entries. We position female and male founders. We build reach where investors, partners, and customers actually read — daily press, trade media, podcasts, LinkedIn.

01

Corporate & Product PR

01

Corporate & Product PR

02

Project & Location Communication

02

Project & Location Communication

03

Fund & Investor Pitching

03

Fund & Investor Pitching

04

Crisis & Regulatory Communication

04

Crisis & Regulatory Communication

white spiral stairs in grayscale photography

04

FROM BOUTIQUE TO CORPORATION

Insurance Communications

A market between regulation, risk, and trust — with target groups as diverse as the products themselves. We know the language and logic of the insurance industry. The complexity of life, health, and property insurance.

We advise insurers, brokers, and InsurTechs — on product launches, regulatory issues, and competitive positioning. With access to the relevant trade media, associations, and decision-makers in the DACH region.

A cell phone with the linked logo on it

Three industries. One discipline.

THE HUMAN LEVEL OF EVERY MANDATE.

LinkedIn & Personal Branding

LinkedIn has long been the leading medium in the financial industry. Opinions are formed there before they make it into the trade press — and that is where advisors, allocators, and institutional decision-makers read before they pick up the phone.

For board members, fund managers, sales teams, and founders. We build profiles that work like a second business card, write posts that get quoted in newsrooms and boardrooms, and keep the pace that LinkedIn expects from brands.

01

LinkedIn Strategy & Editorial Plan

02

Personal branding for board members & speakers

03

Content Production & Ghostwriting

04

Community Building & Reach

WE SET THE AGENDA.

WE MEASURE MARKETS.

A COMMUNITY FOR EVERY CUSTOMER.

WE SET THE AGENDA.

WE MEASURE MARKETS.

A COMMUNITY FOR EVERY CUSTOMER.

WE SET THE AGENDA.
WE MEASURE MARKETS.
A COMMUNITY FOR EVERY CUSTOMER.

WHAT REMAINS IS MEASURABLE.

Clients
300+ mandates since 1996..

From investment banks to start-ups. From DACH and beyond.

Portfolio
What is currently running

at the same time with us.

Media-Relations
Coaching
Content Marketing
Personality-PR
Thought-Leadership

Reach

0
+

Readers per year.

Directly scalable via our own financial media (DI-Link and pbm-Link). Plus the reach of hundreds of editorial offices we work with every day.

Readers per year.

Directly scalable via our own financial media (DI-Link and pbm-Link). Plus the reach of hundreds of editorial offices we work with every day.

What clients say
about us – in their own words.

  • 01

    "public imaging provides outstanding support for our media relations in Germany, adapting perfectly to our way of working and the fast pace of our business." Toluwani Omotoye, Communications Manager

    Global X Logo

    02

    "public imaging is an excellent PR partner that helps us achieve a strong media presence in Germany and Austria with its professional expertise, strategic support, and deep understanding of the industry." Laura Cocker, Media Relations Manager

    Aviva Investors Logo

    03

    "public imaging convinces with excellent media contacts, deep financial know-how and such short communication channels that working together feels like they are our own colleagues." Ronny Wagner, Head of Marketing & Public Relations

    Aramea Logo

    04

    "What makes working with public imaging so special are the people: We meet on an equal footing, find our core value of authenticity reflected in our daily support, and feel in very good hands all around." Roger Schlerf, Managing Director Corporate Communications

    FERI Logo

    05

    „For several years, we have enjoyed a trusted partnership with public imaging, whose deep expertise and genuine enthusiasm for our topics continuously strengthen VanEck's visibility as an ETF provider in the German market." Denis Tumbuelt, Head of Marketing

    VanEck Logo

EDITORIAL BLOG

Currently on the agenda.

EDITORIAL BLOG

Currently on the agenda.

FROM THE EDITORIAL TEAM
What is currently on our minds.

News, analysis and commentary — written by people who have been observing the financial industry for decades. With all the bears and bulls.

News, analysis and commentary — written by people who have been observing the financial industry for decades. With all the bears and bulls.

CONTACT

CONTACT

Do you have something to say?
We know where it will be heard.

Since 1996, we have been building relevance and reach for the financial sector — a dedicated community for every client.

Since 1996, we have been building relevance and reach for the financial sector — a dedicated community for every client.

Since 1996, we have been building relevance and reach for the financial sector — a dedicated community for every client.

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